What is Local SEO, and Why Do You Need It?
Posted on: October 6, 2021
Before getting to a national or even international level, any small business usually needs to start with a local market. Even though the local market may seem much smaller, it’s in no way less challenging. Employing a good local SEO strategy is the way to win the competition. What Is Local SEO Local SEO focuses […]
Become Your Best: Sales and Marketing for Small Business
Posted on: September 22, 2021
Sales and marketing have always walked hand in hand, but now in the wake of the digital revolution, they are taking turns carrying each other, while running towards the destination. Digital marketing has truly changed the landscape of business and if your teams aren’t symbiotic and interpreting data together as part of a well-thought-out digital […]
Creating an Effective Company Culture
Posted on: September 15, 2021
Company culture is a crucial part of having a successful business. Everyone’s familiar with Google’s famous fun culture, but that may not reflect your company. You need to find a match that suits your needs and your industry. Having an effective company culture is even more important for small businesses! The only way to differentiate […]
Growing Your Online Presence for Small Businesses
Posted on: September 8, 2021
As the world transitions to a fully digitized arena, your business cannot afford to remain. Did you know, 79 per cent of shoppers search for an item online before making a purchase? With that in mind, investing in appropriate tools to facilitate and enable your online presence is not a choice, but a necessity. No […]
Why Diversity and Inclusion is so Important in your Small Business!
Posted on: September 1, 2021
The process of building and maintaining a small business is as stressful as it is rewarding. Small business owners have to juggle many duties, and one that they may not consider is the importance of diversity and inclusion. For some, this may seem unnecessary, like something to focus on if every other duty in the […]
