Is your inbound marketing effective?
Posted on: July 16, 2017
If you engage in any sort of marketing, you need to measure how things are going. Hubspot offers some great advice on how to measure your inbound marketing results. Whether you use this advice or something else, you must have a plan for measuring your results for email and other marketing tools.
3 Ways to Streamline Your Clinic’s Website Admin
Posted on: April 11, 2017
As a practice manager part of your many responsibilities is managing the doctors’ appointments and scheduling (or at least making sure that reception is managing it). So the last thing you need is administration problems. It’s easy for reception to get overwhelmed in a room full of people. At any given moment in a busy […]
Auto-Playing Video: Should It Be Part Of Your Web Design Strategy in Australia?
Posted on: January 13, 2017
The case against auto-play video: The case against having videos auto-play on your sites is pretty simple: it’s inconsiderate. First, there’s the jarring experience of suddenly having audio and moving images appear unexpectedly. You also have the possible embarrassment if you are in public with the volume up too loud, on a “quiet carriage” OR at work […]
The Buyers Journey: The Importance of Custom Web Design
Posted on: December 22, 2016
Thanks to extensive research by inbound marketing firms, we now understand the journey a buyer takes before they make a purchase. It starts with an awareness of a problem or pain point, followed by the consideration of various solutions before finally reaching the decision stage. But what does this have to do with custom web […]
6 Tips for Identifying You Need a New Web Design
Posted on: December 6, 2016
As a business owner, it can be difficult to determine when it is time for you to invest in a new website. You likely paid quite a bit for your previous design, and want to make sure that you get everything that you can out of your investment. Issues start to arise when your design […]