Promotional Giveaways are STILL an Effective Marketing Strategy!
Posted on: March 22, 2023
A promotional giveaway is as old as the art of marketing. As far back as shops have sought customers, the occasional free gift has earned more than a little new interest and return patronage. Treat shops distribute tasters outside the store to lure customers inside and hotels give away free weekend getaways to inspire new […]
The risks and rewards for creators in an AI future
Posted on: March 15, 2023
Over the past ten years, we have embraced Siri, Tesla Autopilot, Grammarly, Amazon Alexa, and Google Assistant. With the emergence of even more AI content creation tech, ChatGPT in particular, the conversation is running hot across digital marketing, design, writing, psychology, education and tech, discussing what it means for the future of creativity, information and, […]
Why user-generated content can be a game changer!
Posted on: March 1, 2023
Marketers must adopt a more data-driven and customer-centric marketing approach to stay competitive in a fast-paced marketplace. This involves encouraging customers to communicate what they want in a product or service. User-generated content has become an increasingly popular tool brands use to engage with their potential customers. Let’s explore more user-generated content to know how […]
The Ultimate Guide to Leveraging Twitter for Your Small Business
Posted on: February 22, 2023
If you’re a small business owner in Australia, Twitter can be an invaluable resource when it comes to getting the word out about your products and services. With more than 330 million monthly active users globally and 5.8 million in Australia, tapping into this popular social platform can help put your company on the map – […]
Instagram Reels: The Marketing Tool that Boosts Your Brand
Posted on: January 11, 2023
Reels are the latest trend in social media marketing and for good reason. They’re an engaging, dynamic way to share your brand with the world. But many business owners are hesitant to start using them because they don’t know how to get started. If you’re hesitating to jump on the Reel train, then Oracle Tree […]
